With the 2014/15 rugby season set to start in just a matter of weeks, Aviva Premiership club Exeter Chiefs have already hit a record level of season ticket sales.
Demand to see last season's LV= Cup winners has exceeded all previous years with Chief Executive Tony Rowe OBE today announcing a five per cent rise in sales.
The multi-million pound redevelopment of Sandy Park this summer has clearly proved with supporters as not only have many of them renewed existing seasons tickets, but a large number have also taken up the option of taking their place in the newly-extended West Grandstand and expanded East Terrace.
Commenting on the news, Rowe said: "Each year we continue to see our support base grow with the rise in season ticket sales. The support that we enjoyed last season, particularly during our European and LV= Cup adventures was simply outstanding. For us, it's fantastic to see so many supporters getting behind the team already, by purchasing their season ticket memberships and guaranteeing their place at Sandy Park.
"As a club we appreciate the tremendous growth in support behind the team and we'd like to thank those supporters for investing in the Chiefs as it enables us to go from strength to strength on and off the pitch."
The Chiefs kick-off their Aviva Premiership campaign on Sunday, September 7 away to newly-promoted London Welsh before Leicester Tigers provide the first opposition at Sandy Park on Saturday, September 13.
As well as the major redevelopment works on the stadium itself, a Desso GrassMaster hybrid grass pitch has been installed at a cost of almost £1m. The new playing surface is a 100% natural sport grass pitch that has been reinforced by millions of Desso artificial turf fibres.
With Sandy Park having already picked up numerous awards in the past for it's match-day experience, Rowe believes the new and improved facilities on offer will merely add to the experience for all rugby visitors.
"By having a season ticket with the Chiefs, not only does it guarantee a supporter entry into 11 Premiership fixtures, but also a further three European and two LV= Cup games," added Rowe. "There are also one or two benefits that a season ticket brings for supporters, so it really is the best way to go about watch the Chiefs."